Why go mobile?
The number of mobile devices in use is many times more
than desktop or laptop computers and increasing at an
exponential rate. More and more people on the move require access
to data in day to day and for business. Chances are - your target
market is on the move and checking your services out via mobile
device. Respect your market - give them a great mobile
experience.
Why iPhone?
Although the iPhone platform is not the
largest smartphone on the market over 60% of mobile browsing is
done via the iPhone. This is because the mobile experience on the
iPhone is consistent, supported by a tightly controlled and
standardised environment and arguably a more pleasant and easier
experience than other platforms.
bka can develop websites for a wide range of mobile devices but
recommend the iPhone platform as it will reach most mobile browsers
for the smallest cost and deliver a better experience to your
customers.
Simplification
At bka we think that mobile browsing is actually changing the
way all websites are designed - and for the better. On a mobile
device there is little room for extraneous clutter! Out with
the 'cool' interactive features that serve little purpose other
than distract the user from the true purpose of the site.
Designing a great mobile experience requires means sitting back
and really assessing what is important.
- What of your current services are relevant to your customers
when they are on the move.
- Are there new services you could offer your clients that would
benefit them while they are on the move.
- Can you leverage the location of your mobile customer to your
advantage.
Location Services
The mobility provided by the proliferation of wireless devices
has provided a new class of opportunities for web app
developers.
A mobile user can now expect personalised experiences that
instantly know where they are, what things are
around them and how to get them.
The opportunites for your business are fantastic.
Imagine arriving in Auckland and locating best accommodation
info, rates and directions on your iphone as soon as you hit
the tarmac.
How about sitting in the shops in Mount Eden and thinking 'I'd
like to live around here'. Then drop a pin on your iPhone map -
select a 2 km radius and view the available rentals.
bka can do all this! The opportunites are exciting and savvy
businesses are looking at their options right now.
Ridiculously Affordable
Creating an iPhone, android or iPad specific website doesnt need
to cost the earth.
bka has packages that will suit most businesses from $4000
NZD.
If you need a site with extra functionality like
- e ecommerce
- booking accommodation
- client contact database
- calculator
- you name it!
then we are happy to meet and discuss the best (and cost
effective) solution.
Case Study: Mims Mobile
Mims mobile has transformed
life on the hospital wards throughout NZ. Now doctors and
nurses can access pharmaceutical info on the move - check any
likely side effects and even any likely complications when a drug
is taken alongside another.
One very special features is the fact that data is stored on
the mobile device itself and therefore available even in
the darkest depths of the hospital when there is not a speck
of internet access. more info
Case Study: bka iPhone Site
Lets cut to the chase! Anyone
checking out the bka website on their iPhone will be interested in
only three things.
1. What do they do?
2. Are they good (YES!)?
3. And how can I contact them or get to their office?
A great mobile website focuses on simplification and respect to
the busy user. more
info